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Developing a go-to-market strategy & sales funnel – w/ VC @ GrowthX & Huffington Post contributor

February 15 @ 6:00 pm - 9:00 pm

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EVENT VENUE

EVENT OVERVIEW

Sales is one of the most important drivers for an early stage startup.

Having revenue shows traction to investors and validates the market. But how do you create an effective sales and go to market strategy for your startup?

 

Sean Sheppard – Venture Capitalist and Founding Partner at GrowthX, a seed-stage venture capital firm, Top 20 Sales Influencer and Contributor for The Huffington Post – will give a presentation on sales and go to market strategies, full of tips and actionable items for any early stage startup.

 

Drinks and Chinese food dinner will be provided.

 

 

TOPICS

 

Some of the topics Sean will talk about are:

 

How to create and implement successful go-to-market strategies

 

How to define and execute effective growth plans

 

How to create product demand

 

How to boost revenue

 

How to define sales channels

 

How to identify markets and align functional teams

 

How to validate a product

 

How to make sales calls

 

How to find leads for your startup

 

What tools to use in order to optimize sales

 

How to create your sales funnel

 

How to monitor and adjust revenue pipelines

 

How to secure startup funding with long-term revenue plans

 

How to position and reposition products to boost market share

 

How to instill trust in your prospects

 

How to position your startup for exit (IPO or acquisition)

 

And much more…

SPEAKER(S)

SEAN SHEPPARD

VC and Founding Partner at GrowthX

Shawn is a Venture Capitalist and Founding Partner at GrowthX, a seed-stage venture capital firm that also helps startups find product-market fit and predictable revenue streams.

 

Shawn is a Top 20 Sales Influencer and Contributor at The Huffington Post.

 

He is also Founder @ GrowthX Academy which trains growth talent for tech companies in sales and business development, growth marketing, anddesign/UX.

 

Sean is also Advisor & Mentor at the Silicon Valley Growth Syndicate onAngelList as well as Mentor at Galvanize, Alchemist Accelerator, GSVLabs, etc.

 

He was Partner & Lead for Sales & Business Development at Tradecraft,Co-Founder & Head of Sales at TalentCircles, Alumwire (acquired),Magique Golf – which he grew to 40 employees and $5M revenue(acquired),  Venture Marketing ($2M budget and 150 employees), and many more. 

 

Sean has successfully sold 5 companies and has grown dozens of early stage companies across a wide variety of products and markets.

 

Shawn was also a Class A PGA Professional in the Professional Golfers Association of America and is involved in several non-profit organizations including Grameen Foundation, Junior Achievement, The Golf Academy of America, etc.

MODERATOR

DEA WILSON

CEO at Lifograph and Venture Partner at Founders Floor Accelerator

Dea is the founder of Lifograph – The Wiki of People.

 

She is a serial entrepreneurVenture Partner at Founders Floor Accelerator and Founder of Silicon Valley Incubator. She is also an Angel Investor at Tech Angels.

 

Her investment interest is in consumer, mobile and SaaS startups. 

 

Dubbed “Ms. Silicon Valley”, Dea is what people call a “super-connector”, her expansive network including the “Who’s Who” in startups, venture capital, technology, entertainment, etc. 

Dea has been featured and interviewed in many media publications including Entrepreneur Media, Silicon Valley Business Journal, Yahoo Finance, Investor Business Daily, etc.

As an Executive Director at The VC Network and LifographTV, Dea interviews many prominent VCs, angels, executives and founders in Silicon Valley and tech. 

 

She has a Masters Degree from University of Washington and an MBA from the Wharton School of Business (University of Pennsylvania).

AGENDA

6:00pm – 6:45pm – Networking Reception

6:45pm – 7:00pm – Introductions, sponsor tables mentions

7:00pm – 8:00pm – Speaker program

8:00pm – 8:30pm – Meet the speaker(s), general networking

TICKETS

REFUND POLICY

We are happy to refund your ticket if refund is requested 24 hours before the event. Unfortunately, any refunds requested less than 24h in advance cannot be honored. Thank you for your understanding. :-)

EVENT SPONSOR PACKAGE

 

Event Sponsor Package includes:


 

  •      2 (two) event tickets
  •      half table (for product demos, user signups, business cards, flyers, etc)
  •      standing banner space (if venue layout allows)
  •      power outlet (bring your own extention cord)
  •      wifi access
  •      logo and link posted on event description (if submitted 24h before the event)
  •      90 seconds introduction in front of the attendees and speaker(s)

 

LIMITED NUMBER OF TABLES AVAILABLE.

First come first serve basis.


 

Interested in becoming a Premier SponsorLeave a message through the green chat button (lower right corner of the site).

DISCLAIMER

BY PARTICIPATING IN THIS EVENT AND IN ANY OTHER LIFOGRAPH EVENTS YOU AGREE TO THIS LIABILITY DISCLAIMER:  
No liability insurance is provided for the protection of individuals, groups, organizations, businesses, attendees, speakers, sponsors or others who may participate, in any capacity, in events organized, co-organized, promoted and/or sponsored by Lifograph (“Lifograph Events”), whether free or paid events.
In consideration for your participation in Lifograph Events, you do hereby release and forever discharge Lifograph, Inc., and its officers, board, employees, and agents (collectively, “Lifograph”), as well as its event organizers, co-organizers, promoters, speakers and sponsors, jointly and severally, from any and all actions, causes of actions, claims and demands for, upon or by reason of any damage, loss or injury, which hereafter may be sustained by participating in Lifograph Events.
This release extends and applies to, and also covers and includes, all unknown, unforeseen, unanticipated and unsuspected injuries, damages, loss and liability and the consequences thereof, as well as those now disclosed and known to exist. The provisions of any state, federal, local or territorial law or statute providing that releases shall not extend to claims, demands, injuries, or damages which are known or unsuspected to exist at this time, to the person executing such release, are hereby expressly waived.
By participating in Lifograph Events, you hereby agree on behalf of your heirs, executors, administrators, and assigns, to indemnify Lifograph and its event organizers, co-organizers, promoters, sponsors, speakers, and any other people or companies involved in Lifograph Events from any and all actions, and causes of actions, claims and demands for, upon or by reason of any damage, loss or injury, which hereafter may be sustained by participating in Lifograph Events in any capacity.
By allowing you to participate in Lifograph Events, Lifograph and its organizers, co-organizers, promoters, speakers and sponsors, do not assume any risk or admit any liability in connection with these events. You expressly assume all risk of any injuries or damages caused by any person or entity for any reason during the Lifograph Events or related activities, including, but not limited to, the negligence of Lifograph, its organizers, co-organizers, promoters, speakers and sponsors, or any other person.
You understand that at Lifograph Events or related activities you may be photographed or videotaped. You agree to allow your photo, video, or film likeness to be used for any legitimate purpose by the event hosts, producers, sponsors, organizers, assigns, and/or by anyone involved in the event in any capacity.
You agree that at Lifograph Events where alcohol is served you must be 21 years or older in order to consume such beverages.
This Disclaimer shall be construed broadly to provide a release and waiver to the maximum extent permissible under the applicable law.

EVENT ORGANIZER

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LIFOGRAPH – The Wiki of People

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VENUE SPONSOR

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Procopio – Law firm specializing in tech startups

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LIFOGRAPH EVENTS

Details

Date:
February 15
Time:
6:00 pm - 9:00 pm
Event Categories:
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Venue

Procopio
1117 California Ave,
Palo Alto, CA 94304 United States
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Organizer

Lifograph
Website:
http://www.lifograph.com